Barcelona Search Engine Optimisation

Madrid Apartments

2008-07-05T17:19:00.008+02:00

We are starting to optimize Aspasios for Madrid apartments. They offer a high range of quality furnished apartments to rent in the centre of Madrid, ranging from short term to longer term, such as 3 to 6 months.

Madrid is a fantastic European city, the capital of Spain and a hive of activity for both the business and pleasure visitor. Aspasios can provide excellent accommodation aimed mainly at the business end of the spectrum, offering luxury serviced apartments in this wonderful destination.

In a city that never sleeps, make sure that you do.

Madrid Apartments at Aspasios.com.

Barcelona Apartments Update

2007-11-28T12:55:00.000+01:00

We've had some increased success with our Barcelona Apartment site, which has moved up to number 3 in Google.com. It would seem that results tend to fluctuate on a regular basis, but it's steadily going in the right direction.

We've been steadily adding quality links into the site and we're going to start distributing some articles written by the owners. It will be interesting to see what effect this has on rankings and then we'll be concentrating on getting other search terms such as Barcelona Apartment Rental, Barcelona Apartment Rentals and Barcelona Luxury Apartments, to name but a few.

Then we will be looking at the other search engines such as Google.es and Google.co.uk, as it's Google which sends most of our traffic and not really Yahoo.com or Msn live.

Very happy with progress at the moment - we'll keep you posted on our progress.

Google PR Update November 2007

2007-11-05T13:02:00.001+01:00

There has been another google PR update. Lots of our sites have been largely unaffected by this, but there has been some downgrading again. So it's on with the job of getting links.

At the moment, we have good results for barcelona web design in Google, also we are having some success with 'barcelona apartments' - we have reached up to number 5 in Google SERPs for this term - incredibly happy with this as it's such a competitive market.

Barcelona Apartments 2

2007-10-01T14:03:00.000+02:00

Barcelona apartments continue to be the number one competitive search term for all Barcelona businesses. Our project for barcelona apartments in now in the phase of targetting search engine positions.

We have established top 10 results for 'barcelona apartments' and are now consolidating this position.

We will keep you updated on our progress...

Barcelona Apartments | Barcelona Web Design

Google PR Update

2006-10-20T14:26:00.000+02:00

The Google PR update has now settled down into something we can all start checking on against the old values. This time there has been a mixture of kindness and harshness. To be honest, the sites where I've done more work had had far better results. So lots of content updates, new links, directory inclusion and the like, with a little optimisation of the site too, based on site analytics and some mroe keyword research have been the keys again.

I am also finding that over time, good sites are getting stronger and stronger. This is reflecting in both the Google results as well as the Yahoo! and (new) MSN Live search engines. I know we shouldn't just concentrate on Google, but it just seems that the others simply don't send my sites much traffic, so can you blame me?

Well back to work now, I'll be busy these next few months, awaiting the next Google PR update, as well as the eagerly awaited Google Directory update, which has been quite a long time now.

Barcelona Search Engine Optimisation | Barcelona Web Design

Some Google Action expected soon...

2006-09-04T13:09:00.000+02:00

I'm thinking that some major updates to Google are just around the corner. There have been no back link (BL) or page rank (PR) updates for a couple of months, and the Google directory export hasn't been touched since December of last year.

I've been working hard getting quality new links to our site, and generally working on some fine details within the page optimisation. I hope to reap these rewards when Google and Co decide it's time to make a few changes.

So in the mean time, I'm going to do what I can until such a time. I suggest you all do the same.

You win some, you lose some...

2006-07-15T15:16:00.000+02:00

We've just had another Google Toolbar Pagerank (TBPR) Update and it's one of them where you just have to accept the rough with the smooth. I've noticed very few gains among our sites and in general, an all-round loss. Even though we've done our usual hard work in increasing the rankings.

From time to time, Google has to check everyone back a peg or two. As the Google Pagerank (PR) only goes up to 10, there comes a time where the 10s remain 10s and everyone else has to relatively go down a little. Otherwise we'd end up with lots of PR10s, PR9s and the like, etc.

But it's not all bad news. It keeps you on your toes and makes you realise it isn't just about Google PR. It's all about getting people to your site and ultimately, selling your products.

Time to start work again in time for the next one - whenever that may be...

Barcelona Apartments

2006-07-03T16:46:00.000+02:00

Barcelona Apartments are becoming very popular. It seems that everyone is buying apartments in Barcelona and renting them out by the day or week and making a small fortune. At least that's the theory.

The problem is that people wanting to rent an apartment in Barcelona need to know about the apartment before actually visiting Barcelona. How do they do this? There are probably 3 main ways: word of mouth from someone who has rented an apartment in Barcelona from a reputable Barcelona Apartment rental company, reading an advert via for Barcelona apartment rental in a magazine, or searching for 'Barcelona Apartments' via the search engines.

The 3rd option is where Barcelona search engine optimisation companies enter the equation. Their job can be split into two - those that wish to spend lots of money on expensive clicks by means of a Google pay-per-click (PPC) campaign, and those who wish to be found in the organic search engine results pages (SERPs) for terms such as 'Barcelona apartments', Barcelona apartment rental', 'renting an apartment in Barcelona' and the like.

Now having investigated this market, I have found Barcelona Apartment rental to be perhaps the single-most competitive search engine optimisation market in Barcelona. I imagine that most of the Barcelona Apartment rental companies are finding out the very same.

So what advice can I offer? Well try thinking a little before spending a lot. Think of how much a click is worth in a PPC campaign. Can you really afford to spend thousands of euros every month for the forseeable future? Is there not a better option?

Well I think there is. Spend some decent money on a good, solid, site optimisation strategy with a reputable company. See what they have to offer and ask for some proof that they can do what they say. Make sure your site which is updated regularly, has a good selection of outgoing links to relevant sites as well as quality incoming links and make sure the pages are optimised correctly.

If you can get top 10 ranking in the organic SERPs for terms such as 'Barcelona apartments', think how much money you'll potentially save in the long term. A few thousand euros spent up front is much less than a few hundred every months for the next 10 years. So think long term and make sure you know what you're getting yourself into. Before you waste your time and effort on expensive and often unrewarding search engine optimisation strategies, the market for Barcelona Apartment rental companies calls for thought.

Barcelona Apartments

Another Google Update?

2006-04-14T21:15:00.000+02:00

It would seem that Google has fooled everyone again and has affected another update of toolbar PR (TBPR)- the shortest update in recent memory, this one came at around 42 days since the last.

So those of you who missed out will now probably have to wait another few months. Those that didn't hang about will be happy. I noticed some increases in TBPR within my sites.

Is this a call back to the old days with TBPR updates nearly once a month? That would be fantastic, but in all reality, probably not the case. We can only wait, and take advantage of each and every day.

Barcelona Search Engine Optimization

Links, Links, Links

2006-04-06T21:00:00.000+02:00

The time has come to start getting more incoming links. It would seem that some of the competition out there has the right idea - plenty of theme-related, quality incoming links do no end of good to your link popularity and if the anchor text is correct then your link reputation will also be good.

It's easy to say, but takes a lot of time to execute. One thing is researching potential link partners and the other is getting them to reciprocate. The only option is hard work - put the time in and you'll not only benefit from higher search engine results listings, but hopefully more traffic and ultimately, more business - which is surely what SEO is all about.

So, over the next few months, I'll be spending some time sorting out some incoming links. I'll hopefully be able to get enough in so that the next time Google decide to update PR, we'll have a boost right across the board.

Latest Google PR Update

2006-03-04T18:09:00.000+01:00

The latest Google Pagerank (PR) update seems to have finally settled down and can now be taken as updated. It has taken a couple of weeks for the results to become permanent and those that have seen positive changes can be happy and start to prepare for the next one which will probably be in another 3 or 4 months.

It would seem that over the last couple of years, Google has decided to update PR on a much less frequent basis. Gone are the days when PR was updated every month and along with it, the spamming which had obviously become too much.

Google have, as do the other search engines, a duty to their customers (those of us that perform web searches) to return relevant searches and so when people just bowl in and stick up a new site with hundreds of incoming links, something had to be done to stop such rapid rises to internet search engine fame. So whilst it isn't the best thing from the point of view of a web developer, the future still bodes well for those of us that simply want to put up new web sites with relevant, regularly updated content.

So it's now time to start thinking about the long term and getting those sites up ready for the next PR update.

The Barcelona Search Engine Optimisation (SEO) Marketplace

2006-03-03T01:54:00.000+01:00

The Barcelona Search Engine Optimisation (SEO) Marketplace

What is the competition like in Barcelona for search engine optimisation? Performing a search in Google on 'barcelona search engine optimisation' brings up quite an array of results from directories listing so-called search engine optimisation (seo) consultants, through articles on best search engine practices, on to some apparently genuine companies offering search engine optimisation services.

But what do these companies offer? What exactly can they guarantee? It turns out that this is quite a competitive industry but simply stating you provide that service does not guarantee that you can give someone a top 10 Google listing, let alone top 5. Or does it?

How many of these places have live examples to show? It's easy to get to the top for something quite obscure like 'barcelona early evening chess and scones club', but for a phrase like 'barcelona advertising', you'd expect a little more competition.

Barcelona seems to be all business these days. It could be said that some of the fun has gone and where a relaxed and open-minded heart once was, a stressed and colder one, now takes its place. The reason? Competition. Work. Business. Long hours. Few holidays. Low pay. The result? A harder dog-fight to make your business work above all the competition where all are falling around you and the only way forward is rice, peas and Dia water.

Ever the more reason to try and get to the top of the search engines. But can you really get to the top? If you spend the time and money, it seems you can. Basically, any firm who says you can get to the top of a competitive barcelona market for a few hundred europes, is probably not very aware of the work and knowledge involved in search engine optimisation.

I knew very little about search engines a few years ago. But after dedicating a lot of time to studying them, I still feel I have a long way to go to fully understanding their complex workings. However, success is easily guaged in search engine optimisation, and the rewards are beginning to show. And while top 5 rankings are my aim, number 1 is the true goal.

Barcelona Search Engine Optimisation

2006-02-22T03:38:00.000+01:00

Search Engine Optimisation in Barcelona

Search engine optimisation has become rather a buzz-phrase around Barcelona. Many businesses, from Barcelona apartment rental agencies to Barcelona restaurant guides are spending large amounts of money in pursuit of the hallowed top 5 Google ranking.

Lots of other businesses and organisations are also realising the need for web search engine visibility. The benefits are obvious - targetted visitors to your site and each one of them a chance to sell your product or purchase your services.

So how does one go about optimising their web site for the search engines? What steps must one take in order to get their site to the top of the search engines that really count? And the big question, how much is it going to cost me? Or more's to the point, how am I going to benefit from it?

I am therefore going to use this blog to speak of my efforts in search engine optimisation, particularly with reference to Barcelona.

So, is an optimised page enough? Does this depend on the competition? Does the Google sandbox really exist? How important are incoming links? Do unthemed links affect your PR adversly? Is there such a thing as a bad incoming link?
I wll try and discover the answers to these and other questions as I start on my Barcelona Search Engine Optimisation blog.